Code for Adding Safety Under Checkout Button Shopify

Table of Contents

1. Introduction
2. Why Adding Safety Information is Crucial
3. How to Add Safety Information Under the Checkout Button
4. Additional Tips
5. Conclusion
6. FAQs

Introduction

Imagine this scenario: You’re all set to make a purchase from an online store when you pause, wondering if it’s safe to proceed with the checkout. This common hesitation among customers underscores the importance of ensuring and showcasing the safety of the checkout process on e-commerce sites. Specifically, for Shopify store owners, adding assurances of safety directly under the checkout button can significantly enhance customer trust and increase conversion rates.

In this blog post, we’ll guide you step-by-step on how to add a safety message or badge under the checkout button in your Shopify store. By following these instructions, you will learn how to customize your Shopify theme using Liquid, Shopify's templating language, and a bit of CSS to ensure that your customers feel safe and confident completing their purchases.

Why Adding Safety Information is Crucial

Boosting Customer Confidence

When customers see a clear indication that their transactions are secure, they are more likely to complete the checkout process. Including assurances such as “Secure Checkout” or security badges can alleviate concerns about data privacy and payment security.

Reducing Cart Abandonment

Cart abandonment is a significant challenge in e-commerce. Data from Baymard Institute shows that nearly 70% of shopping carts are abandoned. One way to combat this is by providing trust signals at crucial points in the purchasing journey, such as the checkout page.

Enhancing Brand Reputation

A secure checkout process not only increases sales but also builds your brand’s reputation. Customers who feel confident in one purchase are more likely to return and recommend your store to others.

How to Add Safety Information Under the Checkout Button

Step 1: Access Your Theme Files

1. Log in to Shopify Admin: Start by logging in to your Shopify admin panel.
2. Navigate to Themes: Click on “Online Store” > “Themes.”
3. Edit Code: Next to your current theme, click on “Actions” and then “Edit Code.”

Step 2: Locate the Appropriate File

1. Locate Cart Template: In the left sidebar, look for the “Sections” folder and find the cart-template.liquid or similar file depending on your theme. This file is responsible for rendering the cart page where the checkout button is typically located.

Step 3: Add the Safety Message

1. Find the Checkout Button Code: Search within the file for the code that renders the checkout button. It might look something like this:

   <button type="submit" class="btn btn--full checkout-button">Checkout</button>
   

2. Insert Safety Message: Directly below this button, you will add your safety message or badge.

   <button type="submit" class="btn btn--full checkout-button">Checkout</button>
   <div class="checkout-safety-message">
     <img src="{{ 'secure-checkout-badge.png' | asset_url }}" alt="Secure Checkout" class="secure-checkout-badge" />
     <p>100% Secure Checkout</p>
   </div>
   

Step 4: Add CSS for Styling

To ensure your safety message looks good, you’ll need to add some CSS.

1. Locate the Theme’s CSS File: In the sidebar, find the assets folder and locate your theme’s main CSS file, often named theme.scss.liquid or similar.

2. Add Custom Styles: At the bottom of the CSS file, add the following styles:

   .checkout-safety-message {
     text-align: center;
     margin-top: 10px;
   }
   
   .secure-checkout-badge {
     width: 60px;
     height: auto;
     display: block;
     margin: 0 auto 5px;
   }
   
   .checkout-safety-message p {
     font-size: 14px;
     color: #4CAF50;
     margin: 0;
   }
   

Step 5: Save and Preview

1. Save Your Changes: Click “Save” to apply your changes.
2. Preview Your Store: Visit the cart page on your Shopify store to ensure that the safety message or badge is displaying correctly and fits well within the design.

Additional Tips

Use Trusted Security Badges

Using well-known security badges like those from McAfee, Norton, or other widely recognized brands can enhance the perceived trustworthiness of your store even more.

Customize Your Message

Tailor your safety message to align with your store’s branding. For example, you could use phrases like “All transactions are encrypted and secure” or “Shop with confidence – 100% secure checkout.”

Test Regularly

Regularly check your cart page across different devices and browsers to ensure that your safety message consistently displays correctly.

Conclusion

Incorporating a safety message or badge under the checkout button on your Shopify store can significantly enhance customer trust and reduce cart abandonment rates. By following the steps outlined in this guide, you can easily add this important feature to your store, providing your customers with the reassurance they need to complete their purchases confidently.

Feel free to reach out if you have any questions or need further assistance with your Shopify store. Happy selling!

FAQs

How can I ensure the safety message does not affect my page’s loading speed?

Using lightweight images and optimizing them for the web can help minimize any impact on your page’s loading speed. Additionally, ensure your CSS is clean and concise to avoid unnecessary delays.

What if my theme does not have a cart-template.liquid file?

Some themes might structure their files differently. Look for files like cart.liquid or page.cart.liquid. If you still have trouble finding the correct file, consult your theme’s documentation or reach out to Shopify support for assistance.

Can I add more than one security badge?

Yes, you can add multiple security badges. Just ensure they are well-spaced and do not overwhelm the checkout button area. Too many elements can clutter the space and potentially confuse customers.

Will this code work with all Shopify themes?

The code provided is a general guide and should work with most Shopify themes. However, if your theme has unique structures or custom functionalities, you might need to adjust the process slightly. Always back up your theme before making changes.