How to Add Gift Wrap Option on Shopify

Table of Contents

1. Introduction
2. Why Offer Gift Wrap?
3. Adding Gift Wrap to Vintage Themes
4. Adding Gift Wrap to the Dawn Theme
5. Utilizing Apps for Gift Wrap
6. Conclusion
7. FAQ

Introduction

Have you ever bought a present online, only to be disappointed by the lack of gift-wrapping options? Many Shopify store owners miss out on this simple yet effective upsell, which not only enhances the shopping experience but also boosts average order value. Adding a gift wrap option can set your store apart, especially during the holiday rush.

In this blog post, we will guide you through the process of adding a gift wrap option on Shopify—covering vintage themes, the Dawn theme, and utilizing apps. By the end of this article, you will have a clear understanding of the steps needed to implement this feature, no matter your technical skill level.

Why Offer Gift Wrap?

Before we dive into the how-to, let's discuss why you should consider adding a gift wrap option.

1. Increased Average Order Value: By offering an additional service, you create an opportunity for an upsell.
2. Enhanced Customer Experience: Customers appreciate convenience, especially during busy shopping seasons.
3. Brand Differentiation: Offering gift wrap can make your store stand out from competitors.
4. Added Revenue: This service costs little to provide but can generate significant additional income.

Adding Gift Wrap to Vintage Themes

To begin with, if you're using a vintage Shopify theme, here’s a step-by-step guide to add a gift wrap option:

Step 1: Create a Gift-Wrap Product

1. Go to your Shopify admin dashboard.
2. Navigate to the Products section and click Add Product.
3. Create a new product called "Gift Wrap" and assign a flat rate price. Add a description and images if necessary.
4. Save the new product.

Step 2: Create a Menu

1. Navigate to Online Store > Navigation.
2. Create a new menu labeled "Gift Wrap."
3. Add the newly created gift-wrapping product to this menu.
4. Save the menu.

Step 3: Create a Code Snippet

1. Go to Online Store > Themes > Actions > Edit Code.
2. Under the Snippets directory, create a new snippet named gift-wrap.liquid.
3. Include the necessary code as provided in Shopify tutorials.
4. Save the snippet.

Step 4: Modify the Cart Template

1. In the Sections directory, locate cart-template.liquid or cart.liquid in the Templates directory.
2. Find the closing </form> tag and insert the newly created snippet just above it.
3. Save the changes.

Caution

• This customization will not work for drawer or pop-up cart styles, only for cart pages (your-store.com/cart).
• If your theme uses a cart drawer or cart pop-up, you will need to change to a cart page style in the theme editor.

Adding Gift Wrap to the Dawn Theme

For those using the Dawn theme (a Shopify Online Store 2.0 theme), the process is somewhat different but still manageable:

Step 1: Create the Gift-Wrap Product

Follow the same process as outlined for vintage themes to add a gift-wrap product in the admin dashboard.

Step 2: Add Gift Wrap Option in Theme Settings

1. Navigate to Themes > Customize.
2. Add a section that will enable customers to toggle the gift wrapping service, like a checkbox.
3. Ensure the option gets added automatically to the cart when selected.

Troubleshooting

• If you don’t see cart-template.liquid or cart.liquid in your Dawn theme, it might have cart.json or cart-drawer.liquid. Make sure you modify the correct file.

Utilizing Apps for Gift Wrap

If coding isn't your forte or you want an automated solution, several Shopify apps can help add gift wrap options seamlessly.

Wrapped: Add Gift Wrap

Features

• Easily customizable to match your brand’s aesthetics.
• Provides options for gift messages and personalized notes.
• Flexible with product tagging.

Pricing

• Free plan available.
• Lite plan at $5/month.
• Store front plan at $15/month.
• Checkout plan at $20/month.

How to Use Wrapped:

1. Install the app from the Shopify App Store.
2. Follow the in-app guide to set up gift wrap options.
3. Customize the appearance and functionality via the app’s settings.

SC Product Options

Features

• Allows for a variety of customization options.
• Simple to set up and test.

How to Use SC Product Options:

1. Install the app and log into the admin interface.
2. Create an "option set" for the products that will offer gift wrapping.
3. Add a gift wrap option to the set, specifying additional costs and customization.
4. Test the option on your live store to confirm functionality.

Conclusion

Adding a gift wrap option on Shopify can greatly enhance your customer’s shopping experience while boosting your revenues. Whether you choose to manually edit your theme's code or utilize an app, the process is straightforward and well worth the effort.

By implementing this small but impactful feature, you’ll attract more customers, especially during the holiday seasons when gift wrapping becomes essential. Choose the method that best suits your technical skills and store needs, and start offering a memorable unwrapping experience today!

FAQ

Q: Can I add a gift wrap option for free?

A: Yes, you can manually add a gift wrap option for free by editing your theme’s code or creating a gift wrap product.

Q: Is there an app that automates the process?

A: Yes, apps like Wrapped and SC Product Options can automate the gift wrap feature, making it easier to set up and manage.

Q: Will adding a gift wrap option affect my store’s performance?

A: When implemented correctly, adding a gift wrap option should not negatively impact your store’s performance.

Q: How can I ensure the gift wrap option aligns with my store’s design?

A: Most Shopify apps and manual customization options allow for a degree of design flexibility to match your brand’s aesthetics.

Q: Can I charge different rates for gift wrapping based on the cart total or number of items?

A: Yes, Shopify allows you to configure gift wrap charges based on the number of items in the cart or offer a flat rate. Apps like SC Product Options provide advanced customization for pricing.

By following these steps, you'll provide a valuable service that many customers will appreciate, leading to enhanced customer loyalty and increased sales. Happy selling!