Where to Place Pop Up Form Code in Shopify

Table of Contents

1. Introduction
2. Why Use Pop Up Forms in Shopify?
3. Creating the Pop Up Form
4. Where to Place the Pop Up Form Code
5. Troubleshooting Common Issues
6. Conclusion
7. FAQs

Introduction

Have you ever visited a website and been greeted with a well-timed pop-up offering a discount, a newsletter sign-up, or valuable information? You probably have, and there's a good reason for it. Pop-up forms are a powerful tool for capturing visitor information and driving conversions. But if you're using Shopify, you might be wondering, "Where exactly do I place the pop-up form code to make this work seamlessly?" This blog post aims to answer that question thoroughly.

By the end of this guide, you'll know exactly where to place pop-up form code in your Shopify store, how to make sure it appears on specific pages, and troubleshooting tips to ensure it functions correctly. Whether you're a Shopify beginner or an experienced user, this post will provide actionable insights to help you employ pop-up forms effectively.

Why Use Pop Up Forms in Shopify?

Before diving into code placement, it's important to understand why pop-up forms are crucial for your Shopify store:

1. Increased Conversions: Properly timed and designed pop-up forms can capture emails, generate leads, and convert visitors into customers.
2. User Engagement: Pop-ups can engage visitors with offers or updates tailored to their interests, increasing their interaction with your site.
3. Behavioral Triggers: Advanced pop-ups appear based on user behavior, such as exit intent or time spent on a page, enhancing the user experience.

Creating the Pop Up Form

Before we discuss where to place the code, you must first create your pop-up form. Multiple tools like Flodesk, Sendlane, and Shopify’s built-in form creators can help you customize your pop-up to suit your brand’s style.

Steps to Create a Pop Up Form

1. Choose a Design Tool: Select a service such as Flodesk, Sendlane, or Shopify’s own Forms app.
2. Customize the Form: Adjust the style, colors, text, and images to align with your brand.
3. Generate the Code: Once satisfied, generate the form’s embed code that you’ll need to add to your Shopify store.

Where to Place the Pop Up Form Code

The placement of your pop-up form code in Shopify is critical for its functionality. You’ll typically insert the code into your theme’s code files. Here are the steps, broken down:

Placing Code in theme.liquid

This is the most straightforward method and applies the pop-up globally across your website.

1. Navigate to Themes: In your Shopify admin, go to Online Store > Themes.
2. Edit Code: Find your current theme and click on Actions > Edit Code.
3. Locate theme.liquid: Under the Layout folder, find and open the theme.liquid file.
4. Insert Code: Place your pop-up form code right before the closing </body> tag.
5. Save: Click the Save button in the top-right corner.

Embedding Code on Specific Pages

If you want your pop-up to appear only on specific pages, you'll need to do a bit more work.

1. Identify the Page: Determine the specific page or template where you want the pop-up to appear (e.g., product pages, specific blog posts).
2. Create Conditional Logic: Add conditional logic in your code snippet to target specific pages.

{%- if page.handle == 'page-handle' -%}
  <!-- Your Pop-Up Code Here -->
{%- endif -%}

Replace 'page-handle' with the handle of your targeted page.

Example for Specific Blog Posts

For adding the code to a specific blog post:

1. Navigate to the Blog’s Template: In the Edit Code section, find article.liquid under Templates.
2. Add the Code with Conditions: Insert your pop-up form code within a conditional statement targeting the blog article handle.

{%- if article.handle == 'my-blog-post' -%}
  <!-- Your Pop-Up Form Code -->
{%- endif -%}

Using JavaScript for Advanced Targeting

For more advanced placements, such as triggering a pop-up based on user behavior, you might need to include JavaScript within your Liquid files.

<script>
  document.addEventListener("DOMContentLoaded", function() {
    var popUpForm = document.createElement("div");
    popUpForm.innerHTML = `<!-- Your Pop-Up Form Code -->`;
    document.body.appendChild(popUpForm);

    // Example: Display the pop-up after 30 seconds
    setTimeout(function() {
      popUpForm.style.display = 'block';
    }, 30000);
  });
</script>

Troubleshooting Common Issues

Even with perfect placement, pop-up forms may not always work as expected. Here are some troubleshooting tips:

Pop-Up Not Showing

• Check Targeting Rules: Ensure that the conditional logic or targeting rules are correctly set.
• JavaScript Conflicts: Multiple scripts can sometimes conflict. Ensure no other JavaScript on your page conflicts with your pop-up form code.
• Browser Caching: Clear your browser cache or try viewing the site in an incognito window.

Pop-Up Appears Sporadically

• Multiple Scripts: Ensure only one instance of your form script is running on the page.
• Load Order: Place your script near the end of the file to ensure all other elements load correctly beforehand.

Debugging Tools

1. Inspect Element: Use the browser’s Developer Tools to inspect and debug issues.
2. Console Logs: Add console.log() statements within your JavaScript to track errors.
3. Contact Support: If using a third-party form service, their support team can provide invaluable assistance.

Conclusion

Adding pop-up forms to your Shopify store is a fantastic way to engage with your visitors and convert them into customers. By understanding where to place the pop-up form code and how to customize it for specific pages, you can create a seamless user experience that drives conversions. Remember, the key steps involve placing the code in the theme.liquid file, using conditional logic for specific pages, and troubleshooting common issues to ensure everything runs smoothly.

Feel empowered to experiment with your pop-up forms, testing different placements and content to see what resonates most with your audience. Happy coding!

FAQs

Can I place multiple pop-up forms on my Shopify store?

Yes, you can place multiple pop-up forms. Ensure each form has unique targeting rules and scripts to avoid conflicts.

How do I trigger a pop-up based on user behavior?

Using JavaScript, you can set conditions such as time spent on a page, scroll depth, or exit intent to trigger a pop-up.

What should I do if the pop-up form affects my site’s performance?

Optimize your scripts and ensure they are as lightweight as possible. Use asynchronous loading for JavaScript to minimize impact on page load times.

Can I use a pop-up form only for mobile users?

Yes, you can detect the user’s device type using JavaScript and conditionally display the pop-up only to mobile users.

How do I collect emails using pop-up forms?

Integrate your forms with email marketing services like Mailchimp, Klaviyo, or Flodesk to automatically sync captured emails for your campaigns.